Pay attention to the 4 major mistakes in jewelry purchase

Jewelry investment collection has become a major financial channel for more and more citizens. There are both rigid consumption of wedding diamond rings and daily jewelry accessories, and a considerable part of the funds are drawn from the property market and the stock market, and then enter the gold jewelry market. Yangcheng Evening News reporter learned from Guangdong Geology Bureau Guangdi Jewelry Company yesterday that although jewelry investment has set off a round of consumption boom, but because of the strong knowledge required in this field, beginners often step into Mistakes in consumption. This financial expert reminds that investing in jewelry should improve the ability to appreciate and start to work on the collection.

Misunderstanding 1

South African diamonds have the best quality

Yangcheng Evening News: Among the entire jewelry kingdom, the market share has the highest share of diamonds. What consumer misunderstandings should consumers avoid when buying diamonds?

Hu Xuenian: Diamonds need to be consumed very much. Now most people will buy diamond rings when they get married. First, avoid blindly pursuing high-purity, high-color diamonds. Some people buy diamonds must buy VVS grade, but in fact, it is more important to purchase diamonds from the perspective of clarity, cut, color, weight and other factors. VS, SI clarity grade diamonds are also good; secondly, there are Consumers always believe that only the "South African Diamond" is the real diamond, not the "South African Diamond" does not buy, but in fact, the quality of the diamond has nothing to do with the place of origin, South Africa's diamonds are also good or bad.

Misunderstanding 2

The value of jewels is not high

Yangcheng Evening News: Many consumers think that flawed jewellery is a low-value jewellery, but the perfect jewellery is really rare. What kind of mentality should consumers look at?

Hu Xuenian: There are indeed many consumers who are almost rigorously pursuing the perfection of jewellery. We must find those jewels that are free of impurities, no lines, no cracks, and bumps. Such a gem is of course the best. However, jewelry is sometimes referred to as a "sorry" art. Most gemstones are inevitably flawed. For example, emeralds have almost cracks. Perfect jewellery is unattainable, as long as it does not affect the external beauty and durability of jewellery.

Misunderstanding 3

"True color true jade" is jade

Yangcheng Evening News: From time to time, there will be some merchants selling big jewels on the market, selling them very cheaply. They also call these jewels "true color true jade". What is "true color true jade"?

Hu Xuenian: First of all, we must define the two concepts of “Jade” and “Jade”. They are actually different. Jade is the concept of cultural category. Jade is a scientific term in jewelry, with specific ingredients, crystal structure and physicochemical properties. Jadeite is known as the king of jade and is widely loved in Guangdong. It is often said to be "jade." However, not all of the true colors are jade. There are many non-emerald “true color true jade” on the market, including jade jade, Dushan jade, Lantian jade (actually marble), and Dongling stone (actually quartzite). ), sodium feldspar jade (water foam), etc., but not jade.

Misunderstanding 4

It is cheaper to buy jewelry at the place of origin.

Yangcheng Evening News: In recent years, it has become a compulsory course for domestic and foreign tour groups to visit and purchase jewelry during the trip. Visitors often buy synthetic or processed gemstones if they are not careful. Is it actually cheaper to buy jewelry in the country of origin?

Hu Xuenian: Now some travel companies are playing jewel cards because there are more and more people traveling in the group. People going to a place to travel will always want to buy some special products or souvenirs, but if things are too big, it is inconvenient to carry them. Therefore, easy to carry, high value jewelry seems to be a good choice. Some travel companies will also use this to create some myths, trying to get some jewels in, making jewels more valuable. However, over the years, according to statistics from the testing agencies on the authenticity of jewelry bought at tourist destinations, about 85% of the jewelry purchased from tourist destinations are fake.

Consumers are mainly deceived in the following situations: First, the jewelry bought is synthetic rather than natural. For example, “comprehensive emerald” is a synthetic emerald. “Natural ruby” is a ruby ​​that has been artificially filled. In some places, the B-carved jade that has been bleached and glued has been sold as a natural A-car jade. Second The big price to buy is bargains, the price quality does not match; third, the merchants do the hands and feet on the shopping invoice, did not write the full name of the product, such as "Jade Bracelet" only write "Bangle", this gives consumers Later rights protection has increased the difficulty.

The key point of tourism shopping is that consumers do not know how to do it, and at the same time, the problem is poorly traced, and consumer rights are not guaranteed. Travel companies or tourist spots often do a hammer sale, because the cost of consumers returning to travel destinations is too high, and they are unfamiliar and difficult to recover. Therefore, it is recommended that consumers base themselves on local consumption. If there are any doubts about the purchased goods, they can immediately find the original business. The formal business is definitely more reliable than the merchants in the tourist destination.