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The dense fan is a designer clothing brand whose core is Chaofan China Wind. The founders are Feng Guang and Han Wen. Both are collectors and enthusiasts of contemporary art. They have studied abroad for many years and met in the British Leeds. After returning home, it was felt that Chinese traditional dress culture and skills were gradually lost due to lack of successors. The two created a “dense fan” in 2014. I hope to reinterpret the Chinese style that belongs to the moment by living in the eyes of young people today.